Reynolds Unveils Spark AI for Smarter Tools
Combines data across its Retail Management System, applying AI logic to help dealerships be more efficient, productive.
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Combines data across its Retail Management System, applying AI logic to help dealerships be more efficient, productive.
The next phase in digital marketing is intelligent messaging, an emerging technology that allows dealers to customize marketing efforts down to the individual buyer.
FrogData analysts say auto dealers can set more appointments, close more sales, and reduce costs by building a lead follow-up process based on timing by lead source.
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